Cairo – Oct. 2019: E-payment and E-commerce are considered the cornerstone of the new global and local economy. Based on the importance of the Egyptian market, and to mark its successes over the past years, Jumia, the leading E-commerce platform which is listed in the New York Stock market (JMIA symbol) has announced that Egypt will be the center of E-payments technology offering services to customers. The hub ascertains Jumia’s belief in the importance of Egypt as an emerging marketplace in E-commerce.
“We are pleased to launch such a technical hub in Egypt and continue offering our services to customers in the best ways possible. Choosing Egypt as the host country is strongly proving the leadership of the Egyptian market in digital transformation and financial inclusion,” said Hesham Safwat, CEO of Jumia Egypt.
The tech hub will hire and train a team of developers and engineers on the highest professional levels aiming to sync with Jumia’s expansion through Jumia Pay. In addition, it mirrors Jumia’s trust in the Egyptian market and the availability of qualified calibers. Jumia offers various opportunities in employment and training for the Egyptian youth through enhancing their skills in development and E-payment services. The hub offers technical support through new online payment methods via Jumia Pay.
Through this tech hub, Jumia aims to support Egypt to become the spark of online payment entrepreneurship in Africa, allowing the exchange of knowledge and experiences with other countries. It will help provide user-friendly online payment methods for customers, in addition to comfort and security.
Sami Louali, Jumia´s Exécutive Vice Président for Financial Services noted that “Egypt is at the height of this exciting regional expansion in Tech Innovation and the Egyptian local talents are surpassing all expectations of what could be achieved. We believe that this new Jumia Tech Center will help the tech community and Jumia to bring together more high tech solutions to Egypt and the rest of Africa”.
Jumia Pay is a secure and easy method to facilitate online transactions on Jumia’s platform; aiming to merge extra financial services in the future and becoming more of a non-monetary society. Jumia is partnering with Mastercard and National Bank of Egypt to facilitate E-payment through credit cards or Fawry (which is available all over Egypt), or Jumia’s electronic wallet. Jumia Pay is developing E-wallets to offer services to customers through a number of different electronic methods. Jumia is keen on facilitating the online shopping process, which contributes to growing E-commerce and increasing its penetration.