UMS, MBC sign MoUs on advertising, production and copy rights

CAIRO – 30 May 2021: Two memoranda of understanding were signed by Egypt’s United Media Services (UMS) and Saudi Arabia’s MBC on Sunday.

The first MoU aims to develop outdoor advertising and updating its infrastructure, while the second tackles countering hacking, partnering in the production of major projects, and giving MBC copy rights of UMS’s works to distribute them outside of Egypt.

On Saturday, UMS announced major overhaul and developments. Businessman Hassan Abdullah became the chair of the board, annual awards for drama were announced, a regional news channel would be established, and the company’s shares will be offered in the Egyptian Stock Exchange.