2 July 2020. - LaLiga and T3N Sport & Investment are to build a new sports complex in Madrid. The project represents a ground-breaking milestone in the development of sport in Spain. Its facilities will include football fields, an educational centre and residences for all those stakeholders related to the sports industry. This high-level centre is part of a 15-year collaboration agreement between the two entities and will become the official sport LaLiga centre in Spain.
The sports complex will be located in Villaviciosa de Odón, in the El Bosque Residential Park, just 20 minutes from the centre of Madrid. The construction of this complex will begin in July and it is expected to be completed and operational by the summer of 2021.
This large-scale project will also include the participation of another internationally renowned sports property that will bring its knowledge and experience to add comprehensive and differentiated value to the initiative. More details about the participation of this partner in the project will be announced soon.
This initiative will become a pioneering model for the sports sector in Spain, with the complex hosting all types of sports and training projects - both national and international - in a single space. In addition, it will facilitate the generation of joint opportunities in sports and training projects, branding actions, commercial strategies and all number of different events.
The facilities, designed for multidisciplinary use, will boast football pitches, basketball courts, a gym, a swimming pool, dining rooms, games rooms, a library and residential facilities accommodating 450 people, among other amenities. In addition, it will have an international school and classrooms for learning and training purposes; facilities that LaLiga will also make available to clubs, partners, and other entities related to education and sports.
“One of LaLiga's primary objectives is to help the development of sport, and with this project we offer a comprehensive solution that meets the needs of the industry, with special emphasis on our stakeholders. It is the first privately owned multi-use centre that will help the sports industry from a training, residential and sporting perspective, creating synergies with other facilities that LaLiga already has around the world, for example, in China, Dubai and soon Vietnam, among others ”, commented Óscar Mayo, Director of Business, Marketing and International Development at LaLiga.
"These complexes will become indispensable platforms for any sports institution that seeks to develop international training projects," said Kiyomi Cerezo, CEO of T3N Sport & Investment.
In addition, David Pampliega, Managing Partner of T3N Sport & Investment added, "This is a unique project in the world right now. In addition to having the support and collaboration of the most important football brand in existence, we will soon be able to announce the incorporation of one of the world’s most influential sports institutions."
LaLiga is a global, innovative and socially responsible organisation, a leader in the leisure and entertainment sector. It is a private sports association composed of the 20 clubs in LaLiga Santander and 22 in LaLiga SmartBank, responsible for the organization of these national professional football competitions. In the 2018/2019 season, LaLiga reached a cumulative audience of more than 2.7 billion people globally. With headquarters in Madrid (Spain), it is present in 41 countries through 11 offices and 44 delegates, covering 84 countries. The association carries out its social action through its Foundation and is the world's first professional football league with a league for intellectually challenged footballers: LaLiga Genuine Santander.
About T3N Sport & Investment
T3N SPORT & INVESTMENT is a sports agency specialized in the world of sports training and development. The scope of their projects ranges from the promotion, development and management of their owned sports centres and academic / sports training offer to providing the support that every athlete needs to maximise their performance and optimize their sports career. TEN SPORT CENTER MADRID is the first of a series of pioneering training centres that will be developed across Spain.
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