CAIRO- 11 August 2017: Iraqi-American beauty personality, Huda Kattan, famous as Huda Beauty, started her brand from blogging.
Kattan graduated with a finance degree. After working in this field she realized her passion lies elsewhere. Soon after, she started studying at a professional beauty and make- up school.
Back in 2010, Kattan started her blog where she shared professional beauty tips and advice. She then launched a Youtube channel that gave her the opportunity to share tutorials on make-up looks.
Soon after her online outlets took off, Kattan was summoned to put on make-up for celebrities and other people. That’s when her professional make- up artistry kicked it.
She slowly but surely started to build her name brand. First, she created lashes because that was one of the most unique things she featured on her channel. Her goal was to be featured in Sephora Dubai, and in the first few days her lashes were selling out.