Huawei is one of the most prolific players in the smartphone industry. In fact, by the end of 2020, there were over a billion connected Huawei devices around the world and the number of Huawei smartphone users crossed 730 million at the same time. Customers choose Huawei devices because of their continued innovations that solve user pain points and the commitment to bring the most revolutionary products to the market. Huawei consistently focuses on developing new technologies to keep ahead of the curve. In 2020, the R&D expenditure of the company was 15.9% of the total revenue and had 105,000 R&D employees comprising 53.4% of the total workforce. The company has one of the largest patent portfolios in the world.
Huawei’s flagships demonstrate the company’s adeptness at bringing the most advanced features to smartphones in terms of cameras, performance, and design. Among Huawei’s smartphones, the P-Series is known for having outstanding camera features. Over the years, Huawei has designed P-Series smartphones with constant improvements in camera capabilities like the first-ever four colour RGBW sensor, dual monochrome-colour camera system with Leica partnership, and sensors with incredibly high photosensitivity, to mention a few. The new member of this series, the HUAWEI P50 Pro, has inherited the P Series’s excellence in photography and aesthetic legacy. The phone comes with a True-Form Dual-Matrix camera system with HUAWEI XD Optics and True-Chroma Image Engine and a design with stunning new colourways.
The Dual Matrix camera system of P50 Pro balances both form and function. To boost camera performance, the phone employs computational photography technologies, such as the HUAWEI XD Optics and HUAWEI XD Fusion Pro image engines that transcend physical limitations. The XD Fusion Pro Engine includes a True-Chroma Image Engine, new Super Colour Filter System and super HDR, enabling the phone to deliver more realistic colours, urtla-clear image quality and high dynamic range. The image processing capabilities added to the optical imaging system can correct the optical differentials and restore the details in images by up to 25 per cent. This unconventional solution is superior to the typical hardware-algorithm approach that is more common in the industry.
HUAWEI P Series has always held true to a premium, simple and elegant design. With the HUAWEI P50 Pro, Huawei has taken this one step further with the Dual-Matrix camera design. This design perfectly balances the phone’s functionality with a uniquely stunning visual aesthetic, demonstrates the power of a multi-camera system, and gives the phone a distinctive visual identity. HUAWEI P50 Pro features a larger screen and bigger battery, but with a slimmer body making the phone feel lighter and more comfortable to hold. The 6.6-inch True-Chroma Display on the phone is a 3D curved screen with a small single punch hole camera on the top and supports the full P3 colour gamut and HDR. The display has a refresh rate of 120Hz to provide a smooth user experience for the consumers.
As the everyday reliance on smartphones increases, consumers look for phones with high battery capacity and fast charging speeds. The HUAWEI P50 Pro meets both these demands. The phone boasts a 4,360mAh battery and supports 66W HUAWEI SuperCharge and 50W Wireless HUAWEI SuperCharge.
HUAWEI P50 Pro is powered by EMUI 12 that produces an innovative UI with a clean and elegant look. Controlling multiple devices at once is as easy as controlling just one single device, thanks to the Super Device features. The Device+ tab in Control Panel enables users to easily control or set up multi-device collaboration with other devices, such as the HUAWEI Vision, FreeBuds, MatePad and MateBook. With the Distributed File System, HUAWEI P50 Pro can also function as a wirelessly connected external storage unit for the PC, meaning users can access the files they want more easily than ever before.
The trusted, innovative and secure AppGallery is available on the HUAWEI P50 Pro, where users can download a wide range of high-quality apps. The AppGallery is available in over 170 countries and regions. In 2021 alone, AppGallery has witnessed over 432 billion app downloads.
Huawei has always been a disruptor in the world of smartphones, and the HUAWEI P50 Pro is a testimony to its commitment to innovation.
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