Screencap from Diaries of a Flying Dog, one of the documentaries available on Minaa VOD, March 22, 2018 – Minaa/Youtube
CAIRO – 22 March 2018: Minaa Video On Demand (VOD) is finally back online, with a brand new subscription service and a whole bunch of Arab documentaries, giving something for documentary enthusiasts to rejoice over.
As defined by the official website, "Minaa is the first interactive VOD platform fostering the discovery of Arabic creative documentaries, while preserving and providing a range of unique materials, which are not widely available on one single platform elsewhere." It supports its range of creators by offering them 50 percent of the profits made through memberships and subscriptions.
The platform adds around two new documentary collections every month, ensuring a consistent and constant stream of content. It also features tools that allow for audience interaction with documentary creators, from live Q&A sessions to discussion groups. These documentaries are available worldwide with Arabic and English subtitles, and a few feature French subtitles as well.
Minaa's new subscription scheme is geared towards providing numerous benefits, such as one month free trial, full access to new documentaries, promoting public streaming and events for institutes, as well as unlimited number of non-commercial individual and community streams and more.
Reem Bader, the founding director of Minaa, states "I am truly excited about Minaa's homecoming, especially that the new updates will allow us to further support filmmakers and work more closely with them. Sharing creative documentaries and engaging audiences have always been our missions; hence, we developed an "institutional" scheme that will enable us to work with new partners and reach out to new audiences."
Managing Partner of MAD Solutions Alaa Karkouti explains the importance of the platform in a statement;
"Minaa is a testimony to the fact that our storytelling culture is still alive and well. It is a narrative style that, unfortunately, has always been associated with news programs in the Arab world. For that reason, the platform is going to work as a motivator to fix this impression, especially with the increasing importance of the documentary films about our history and identity today more than ever before. We aim to use Minaa as an archive, which is constantly on the increase, to tell our Arab modern history."
The Creative Documentary Platform, Amman and MAD Solutions, founded Minaa, with support from the Abdul Hameed Shoman Foundation.