UMS Welcomes Media Council’s Praise of Ramadan Drama

United Media Services (UMS) extends its sincere thanks and appreciation to the Supreme Council for Media Regulation, headed by Engineer Khaled Abdel Aziz, and to the Drama Committee chaired by critic Dr. Magda Morris, for their close follow-up and great efforts in monitoring and evaluating Ramadan series.

The company values the committee’s report, which praises this year’s productions. It affirms that the Council’s recognition clearly reflects the success of UMS’s strategy in presenting content that combines artistic quality with national responsibility.

In this context, UMS is proud of the Council’s commendation of the series’s focus on national and regional issues, foremost among them the Palestinian cause and the events of the aggression on Gaza, considering this a fundamental duty that contributes to shaping the awareness of Egyptian and Arab audiences.

United Media Services also views the Council’s praise of the strong presence of young talents, both in front of and behind the camera, as encouragement to continue supporting new generations and renewing artistic blood, creating a balanced artistic equation alongside the experience of major stars.

UMS expresses its special appreciation for the report’s highlighting of the success of the series “Sohab El Ard,” “Ras El Afaa,” and “Ein Sehraya,” affirming that these works topping the ratings is the result of continuous effort aimed at delivering refined drama that aligns with the values and principles of the Egyptian family.

On the other hand, UMS takes into consideration the remarks mentioned by the Council regarding the repetition of certain ideas or the inclusion of some violent scenes in several works. UMS confirms that it will carefully study and assess these professional observations in its upcoming production plans, to develop dramatic storytelling and reinforce adherence to ethical and professional standards.

United Media Services reaffirms its continued fruitful cooperation with the Supreme Council for Media Regulation to deliver meaningful media and dramatic messages that strengthen Egyptian identity, highlight the development the state is witnessing, preserve the standing and influence of Egyptian art in the region, and maintain Egypt’s leadership in soft power.