CAIRO - 8 September 2022: Payments and shopping app, Tabby, announced its launch in Egypt, enabling shoppers to pay over time without any interest or fees.
Tabby works with multiple brands to offer flexible payments at checkout, creating an opportunity for Egyptians to stay in control of their spending and make the most out of their money.
Ahmed Khalil, Tabby Egypt’s GM, said that expanding in Egypt is a proud moment for us at Tabby. The company is excited to provide Egyptians with flexible and honest payment experiences with no interest and no fees.
“We’re also delighted to be a growth partner for our retail partners by helping them tap into millions of active shoppers”. Khalil added that after securing $275 million in funding from leading global and regional investors, they are looking forward to becoming Egypt’s preferred BNPL services provider.”
Tabby’s launch in Egypt is an expansion of the growing maturity of the fintech landscape in the region and the rise of e-commerce in Egypt. The app is building financial products designed to create financial freedom in the way people shop, earn and save by reshaping their relationship with money. Built on trust, not interest, the app enables commerce while encouraging responsible spending by empowering its shoppers with more purchasing power.
Since its launch in 2019, the company has been committed to helping its customers navigate the complex relationship with money by crafting honest products and stories built to champion their financial goals and help them create a relationship with money they can be proud of.