Abu Simble temple in Aswan-photo courtesy of This Is Egypt Facebook page Abu Simble temple in Aswan-photo courtesy of This Is Egypt Facebook page

Egypt signs deal with CNN to promote tourism

Sat, May. 4, 2019
CAIRO – 4 May 2019: Egypt’s Ministry of Tourism will sign a deal with CNN on Tuesday to promote tourism in Egypt, said the ministry in a statement on Friday.

The new partnership comes in light of Egypt’s reform program in tourism sector to introduce a contemporary and non-stereotyped image of Egyptian tourist destinations, the statement said.

On the sidelines of the 2019 World Tourism Forum held in Lucerne, Switzerland, Egypt’s Minister of Tourism Rania al-Mashat on Friday participated in an emergency session on the touristic situation in Sri Lanka in the wake of the series of terrorist attacks that claimed lives of 250 people.

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Egypt’s Minister of Tourism Rania al-Mashat participating in the 2019 World Tourism Forum held in Lucerne- press photo


Mashat represented Egypt as a good model for tourism revival and facing problems that affected tourism sector, particularly after it was awarded the WTTC Global Champion Award in April 2019, according to a statement from the Egyptian Ministry of Terrorism on Friday.

With the assistance of government and private sectors, Egypt's tourism managed to overcome huge crises it has faced since 2011, al-Mashat said. Tourism is a cornerstone of Egypt’s economy, a source of income for millions of citizens and a major source of foreign exchange. But the sector suffered severely in the years following 2011’s popular uprising and was further hampered by a spate of militant attacks which targeted visitors.
 
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