Step into a world where beauty becomes a living art, and elegance intertwines with creativity. Recently, a remarkable event unfolded beneath the majestic Louvre pyramid, marking the commencement of Paris Fashion Week. Leading the charge was Lancôme, the renowned beauty brand, accompanied by their esteemed international ambassadors.
Among attendees was the illustrious cinema actor, Asmaa Galal, among other celebrities representing different countries around the globe.
Grandeur gala dinner at the Louvre Museum to celebrate Beauty as a living art with an unprecedented collaboration between the two French cultural powerhouses.
This night at the museum was an invitation to pursue the dynamic dialogue between Art and Beauty. Through the works of the Louvre, Lancôme brings together different eras and cultures to invite women find their own expression, by showing the infinite creativity of Beauty.
The Lancôme x Louvre collaboration conveys a central feminist message: each of the statues, heroines of the campaign alongside the muses, embodies a statement of commitment, independence, and self-confidence that Lancôme stands for, whether it is a woman symbol of victory or Diana of Gabii as a huntress or the poet Corine who conquered by the power of her words.
‘’The Victory of Samothrace is a messenger of the win. To me, her posture demonstrates a confident and victorious woman. A powerful symbol of achievement. And that’s what true beauty is: drawing on our own story to give ourselves wings. A way to empower ourselves.’’ Zendaya
“There are women who have made their mark on history: among them Corine – the Greek poetess. They have shown unbelievable audacity, broken the codes, and made their voices ring out. The singularity of beauty is what moves us.” Aya Nakamura
‘’When you face Diane, you’re first struck by her beauty. Delicate yes, but under her appearance: powerful. The more you look, the more you see that she’s a wild goddess. Fierce, fearless. Claiming her own independence: that’s where her beauty comes from.’’ Amanda Seyfried
‘’The Venus de Milo is the ultimate Beauty, a symbol of perfection. And yet when you face her, you sense her magnetism, her confidence that just radiates. This power of self-confidence is in every woman.’’ He Cong