CAIRO - 16 January 2022: International Emirati singer and Middle East icon Balqees will headline an interactive 60-minute concert as live streaming giant LIVENow launches in the MENA region.
You can catch the fully-interactive ‘Crossover With Balqees’ performance on LIVENow on January 18 at 8.30 PM Gulf Standard Time, ticket packages start from $14.99 to $69.99.
‘Crossover With Balqees’ will be streamed live to fans across the world and will showcase Balqees’ signature sound fused with modern genres.
This will include a never-before-heard collaboration with a live DJ. Alongside this, Balqees will take the audience across the Middle East as she’ll be singing her classic tracks in multiple dialects from across the GCC.
32-year-old Balqees is one of the biggest female stars in the Middle East.
During her decade-long career, she’s garnered a huge online following with more than 30 million social media fans.
And she’s had dozens of hits throughout her decade-long career including recent singles ‘Diplomacy’ and ‘Jabbar.’
More recently, she was approached by US superstar Alicia Keys for a collaboration at Dubai Expo 2020.
Fans in the MENA region and beyond can tune in live thanks to LIVENow’s interactive platform. Viewers can be a part of the live-stream event thanks to LIVENow’s video wall - which fans can purchase a VIP package to meet Balqees virtually, live-stream chat available to all ticket holders and ‘Watch Together’ virtual hangout for up to four friends.
Alfonso DeStefano, General Manager of MENA for LIVENow comments:
‘We’re delighted to launch LIVENow in the region with a live performance from the iconic Balqees. Our goal at LIVENow is to serve music fans with unique content experiences, and we’re excited to offer what will be an incredible live concert from a multi-lingual artist who has fans not only in the region but across the world.”
Balqees is a huge Middle East star with over 30 million followers across Youtube, Instagram and Facebook.
Balqees was the first female artist to win Hollywood Music and Media Award and has collaborated with Opera icon Andrea Boccelli and released several critically-acclaimed albums.
Her recent singles including ‘Janoub Al Darb’, ‘Diplomacy’ and ‘Entaha’ have been streamed millions of times while she’s also one of just the new waxworks on display at the Madame Tussauds museum in Dubai.
As well as being a huge pop star with a global fanbase, Balqees is also a women’s rights champion in the region.
LIVENow is a global leader in live video streaming, bringing sports, music and entertainment to fans across the world. Founded in early 2020, LIVENow has quickly grown to become a streaming content giant, having streamed more than 350 events in the last 12 months.
The platform is now established in 35 different countries across 10 languages and 19 currencies with over half a million registered users.
It has hosted concerts from a range of high profile international artists, including Dua Lipa, Black Eyed Peas, Maroon 5, SZA, Lizzo, Gorillaz and Ellie Goulding. Sports events have included MMA, rugby, cricket, basketball and international football matches.
Live Now isn’t just one of the world’s leading streaming platforms. It’s also an interactive platform where you can be part of the event thanks to their range of experiences.
The interactive video wall lets up to 100 users become part of the live stream, while the real-time chat stream allows fans to share knowledge and information with each other, wherever they are in the world. Fans can also record and send videos, be part of the show, and take part in virtual hangouts where up to four friends can Watch Together.
LIVENow is available across a wide range of devices, including the desktop website, iOS app and Android apps, plus Chromecast and other smart TVs and devices.
LIVENow will be running monthly live-streamed events, with interactive content, exclusive streams and more fan-favourites to be announced early in 2022.