1st clothing franchise fair to be held in Cairo in March

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Mon, 21 Jan 2019 - 12:08 GMT

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Mon, 21 Jan 2019 - 12:08 GMT

© AFP / by Marina KORENEVA | The Hermitage's new Costume Gallery features clothes worn mostly by the Romanov dynasty from the 18th century to 1917.

© AFP / by Marina KORENEVA | The Hermitage's new Costume Gallery features clothes worn mostly by the Romanov dynasty from the 18th century to 1917.

CAIRO - 21 January 2019: An exhibition of clothing franchise will be held for the first time in Egypt on March 1-3.

The event will be held on the fringe of the Cairo Fashion & Tex exhibition, said Mohamed Abdel Salam, the head of the ready-to-wear clothes sector of the Federation of Egyptian Industries, in statements to MENA Monday.

Thirty Egyptian trade marks have joined the clothing franchise with the aim to promote local products, Abdel Salam made it clear.

The exhibition will also help promote the culture of franchise in the local market, he added.

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