Ariel unveiled its new PODs product last month during its “When Fabric Care Meets Fashion” bazaar and fashion show featuring Hesham Abo El Ella’s latest fashion collection. Ariel PODs is hailed as the most technologically advanced three-compartment POD in the world, providing best cleaning results while taking care of fabric. The event, which took place at Mall of Arabia, was attended by fashion designers, super stars, artists and socialites, as well as media.
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