Egypt Today provides you direct access to a knowledgeable and upscale target audience. With Egypt Today you can reach:

A large community of affluent, educated Egyptians
Egypt's extensive diplomatic and expatriate communities, in addition to tourists at five-star hotels, who turn to Egypt Today each month for reliable information
Almost all of our print readers live right here in Egypt right in your market
Regular consumers they travel and shop regularly

Egypt Today also has special advertising supplements designed to reach specific target audiences. For 2004, our lineup of consumer's guides includes:
January: 52 Weekends (domestic and international travel)
February: Hot Wheels (automotive)
April: Filthy Lucre (banking)
May: Education (pre-K through 12)
August: Real Estate
October: Our 25 th Anniversary
December: A Fork and a Cork (fine dining)

Readership Demographics
Male 51%
Female 49%
Egyptians 58%
Foreigners 42%

Four percent of our readers are under 19; 40% are 20-29, 22% fall in the 30-39 range and 34% are over 40.

Our print run spans 11,500 to 15,000 copies per month (it varies with seasonality and special orders); 12% is distributed to subscribers, 40% on Al-Ahram newsstands nationwide and 23% at IBA Media newsstands nationwide. Approximately 25% of our print run is distributed through corporate channels, with the lion's share going to five-star hotels and resorts as well as to trade fairs.

In-Cairo distribution (in descending order): Heliopolis, Maadi, Mohandiseen, Downtown, Zamalek, Dokki, Nasr City, Garden City, Giza.

Average readers per copy: 4.5

Top-six readers' professions: Banking, tourism, foreign service, petroleum, information technology and government / IGO service.

Notes
Camera-ready artwork must be in Macintosh or PC Adobe PhotoShop .EPS format. Feel free to design your page using the program of your choice, but do export it as a PhotoShop .EPS in the end.

Special Position: Add 20% to the page rate.

Payment Terms: 25% upon signature of contract, balance upon receipt of invoices.

To speak with a member of our sales staff:
sales@egypttoday.com
Sales Department
Egypt Today
3a Road 199
IBA Media Building
Degla, Maadi
Cairo, Arab Republic of Egypt